Major news from the world of podcasting.
Joe Rogan is moving to Spotify.
From September 1st the podcast will be available on Spotify and all other platforms.
From the end of the year though, all the content will be available exclusively on Spotify as part of a licensing deal that The Wall Street Journal reports as being worth more than $100 million.
This announcement has major implications for the future of podcasting.
Platform exclusivity goes against the (up until now) openness of podcasting as a medium.
A great take on the topic can be found on ‘The open podcast ecosystem is dying — here’s how to save it.’ by Nathan Baschez.