YouTube launches Shorts

YouTube has announced the launch of Shorts. Shorts are videos with a maximum length of 15 seconds. Sounds familiar? This product has been likened to TikTok. Interestingly this feature has been launched in beta in India. Interesting because India’s government banned TikTok in June following clashes between the Indian and Chinese armies in border regionsContinue reading “YouTube launches Shorts”

This is how the pandemic is impacting streaming

ComScore has released analysis on the performance of data-using media over the last few months. Data usage was already trending up in January and February 2020. Across the board, YOY usage was up 16%. COVID-19 likely caused the further increase seen in March, April and May. Smart TVs, phones and streaming boxes saw the biggestContinue reading “This is how the pandemic is impacting streaming”