Pay TV is dying
nScreenMedia reports on the slow death of traditional pay TV in the US. Why it matters: pay TV’s decline re-directs $$$ and attention across the sector.
NBA
Microsoft and NBA teaming up
Advertising Age reports that Microsoft and the NBA are getting together to enhance the UX of fans. Microsoft will provide its cloud computing and artificial intelligence capabilities while the NBA will provide the content. The aim of the partnership is to deliver a superior and more personalized user experience. The remarkable aspect of the announcement is the quoting of … Read more