Alibaba needs world influencers to win war

Alibaba is reportedly recruiting influencers outside of China to grow its share of eCommerce. Influencers that sell through live-streaming are a massive feature of the Chinese ecommerce landscape. Alibaba now wants to export and adapt the model internationally. To do so is looking to hire an army of influencers that can sell through AliExpress, itsContinue reading “Alibaba needs world influencers to win war”

WhatsApp payments: Brazilians celebrate as first in the world

WhatsApp has announced that Brazil will be the first country to get its digital payment functionality. Users will now be able to send money to each other or to purchase from local businesses. All from within a WhatsApp chat. Crucially, this payment feature is enabled by Facebook Pay, paving the way for a future ofContinue reading “WhatsApp payments: Brazilians celebrate as first in the world”

Facebook introduces Facebook Shops

Facebook is introducing Facebook Shops. This is a major announcement in light of the struggles that many businesses are facing during the COVID-19 pandemic. Even when, depending on the nation, shops are allowed to re-open, they are likely to be facing restrictions on how to operate. This might mean the inability of having the same footContinue reading “Facebook introduces Facebook Shops”